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Unit 22 Romax Court, 136 Jan Hofmeyr Rd, Westville, Durban, 3630

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071 550 8629

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Category: Blog

by Courts December 5, 2019

5 Things We Learnt in 2019


From pizza lunches to Afro’s breakfasts, sad goodbyes to happy hellos, 2019 has been a full, stressful, happy, and rewarding year for Tall Pink Gumboots. Here are five things we’ve learnt along the way:


1) It sucks to say goodbye

It was a sad day this year when we said goodbye to our graphic designer, Rayne. She was with Tall Pink Gumboots since its early days and was such an integral part of our growth, lending us her visual skills and expanding our services. Our graphic design department was left in good hands though, as we hired the amazing Warren at the end of 2018 and he’s taken to Tall Pink Gumboots like a duck to water. The team grew even more this year in March when we hired Courts as a copywriter to (among other things) whip up captions and write blog posts for our clients. We look forward to seeing what new projects our very capable team tackles in 2020!



2) Westville is full of delicious food

Pizza, strips and tjips, sushi, eggs benedict, you name it, we tasted it all this year. From birthday sushi lunches in the office to end-of-project celebrations with mimosas and breakfast spreads, we’ve eaten our way through the Westville area. It’s a blessing and a curse that the TPG office is situated right above Juke’s Pizza, which we can confidently say makes the best wood-fired pizza in the area. The siren call of their R60 lunch special never fails to tempt our team members to abandon their homemade salads and give in to the irresistible taste of cheesy pizza.



3) Ring-making is harder than it looks

We’re not ones for cheesy corporate team building, so we opted instead for pink gin and a ring-making workshop with Michelle Robyn Jewellery. The talented Michelle welcomed us into her Station Drive workshop in July this year and showed us how to sand, stamp, and solder some silver rings of our very own. We walked away from that incredible evening with unique rings of our own design and making, and with a new appreciation for jewellery making – it’s definitely not as easy as it looks (and we’re not sure if the gin helped or hindered!)



4) Every cloud has a silver lining

Our chief boot Liz and her right-hand woman Cally are clearly superwomen, because they somehow found the time to launch a second business this year while still manning the wheel of TPG. Silver Lining Gumboots splashed into the scene in April this year at Splashy Fen Music Festival and has been steadily picking up steam ever since (you’d think we were all obsessed with gumboots). You can spot their stylish gumboots at First Thursdays and markets around Durban, or if you absolutely must have a pair right now you can shop them online. Follow them on Instagram and Facebook.



5) It’s important to unplug

There are pros and cons to working in the world of digital marketing and social media. Pro: you can work just as effectively snuggled up on your couch at home as you can from the office. Con: you always need to be online. After a frantic period preparing our clients for the Christmas season and the new year, we’re looking forward to unplugging and taking a break. We want to say a huge thank you to all the amazing clients we had the pleasure of working with this year. We can’t wait to see what adventures the next year holds!


by Courts October 17, 2019

The Beginner’s Guide to Tall Pink Gumboots


If you’re new here, it’s nice to meet you. And if you’re already familiar with TPG, how’s it going? It’s nice to see you again.


With the launch of our new website, we thought we’d take the opportunity to (re)introduce ourselves. For those of you who are new to Tall Pink Gumboots, please enjoy this definitive guide to thinking pink. For those of you who already know who we are, we thought we’d do a refresher course. (Please pay attention, this may come up in the exam).


What the heck does ‘Tall Pink Gumboots’ mean?

Yes, yes, we know, it’s an unusual name. If you’ve ever heard our name and asked yourself “what the heck does that mean?” then you’re in luck, because we’re here to answer that question.


As the story goes: back in the days when our chief boot, Liz, lived in London, the cold, grey weather really got her down. The sight of everyone wearing black and trudging to the Underground with their heads burrowed into scarves was so uninspiring that Liz decided to inject some colour into her life and the London scene. She went and bought the tallest, pinkest, brightest pair of gumboots she could find, and wore them every day. To this day you will probably spot Liz adventuring around Durban in her trademark pink boots, snapping pictures of sunrises and looking for the next beautiful spot to explore.


Our name serves as a reminder to add colour and fun to everything we do – to not just go with the status quo and trudge around with our faces buried into our scarves. At Tall Pink Gumboots, we like to live colourfully and keep the grey days away with our own special kind of sparkle.


Okay, but what on earth is digital marketing?

Decades ago, who would have thought that you could make a living managing social media pages, teaching websites how to be friends with Google, and strategising the best way to find new clients online? For any business, big or small, a strong and consistent online presence is one of your most important assets. The way consumers engage with brands has shifted massively. Businesses that don’t keep up will get left in the dust of the speeding behemoth that is digital advertising.


Digital marketing is many things and can encompass countless duties, but essentially it boils down to this: good digital marketing means people can find and engage with your brand online. It can be a consistent Instagram content schedule or a backend Facebook campaign. It can be a MailChimp newsletter or a monthly blog post or Google Adwords or anything in between. The possibilities are endless! At Tall Pink Gumboots, we do our best to offer clients the best fit for their purposes. From graphic design & copywriting to an all-encompassing digital strategy, we strive to do all we can to put your business on the (digital) map. Check out our services page to get a rundown of what we can do for you.


How does one ‘think pink’?

We’re passionate about the endless possibilities in the realm of digital marketing. What’s more, we’re always aiming to learn (and be able to do more for our clients). We’re crazy about adding colour to everything we do and we love a bit of cheeky humour. ‘Thinking Pink’ means being on the hunt constantly for new and exciting developments in the world of marketing. It means having fun with social media and not being scared to add that unicorn gif to the Instagram story. ‘Thinking Pink’ means getting excited about the connections we make through our phones and on our laptop screens. It means looking out over the sprawling landscape of the expanding digital world and pushing our shoulders back in confidence, ready to adventure through the digital jungle.


We’ll be posting something new on the blog every month! Make sure you check in here every once in a while for the latest updates on the digital world.


Okay, but like, who are you?

We’re four passionate Durbanites based in Westville. Read more about The Unicorn Squad (that’s what we call our team) on our team page and follow us on Instagram or Facebook if you want to be our friend!


New readers and old, it was so nice to see you.

(Oh, and we were kidding. There’s no exam.)

by Liz August 12, 2016

Social media with Heart

  Tall Pink Gumboots strives to be more than a digital marketing agency, rather a digital marketing agency with heart. So a portion of what clients spend with Tall Pink Gumboots is donated to making a greater impact. Corporate social responsibility is typically associated with large companies, not small businesses. But Tall Pink Gumboots has [...]

by Liz May 7, 2016

I’m a small business – why do I need a brand?

  If you are a small firm or a sole trader, you could be forgiven for thinking that branding is not for you. "Big names spend money on branding, small companies just get on with the job" is a typical response when small businesses are asked about their brand activities. But this perception is wrong. [...]